Author: Brandon Brogdon

When people think about marketing, they often forget about using vehicle wraps to generate new customers. However, the market for automobile wraps around the world is worth more than $4 billion every year! On top of that, this industry is growing at a compound annual growth rate of more than 22%!

That rate of growth is fast enough to double the industry in less than four years. So what is it about business vehicle wraps that is making so many new businesses interested in using them?

There are a lot of advantages that come with using quality car and truck wraps. Read on to learn all about the most important things to understand about the effectiveness of vehicle wrap advertising!

Advertising on Vehicle Wraps Get Attention

A lot of people don’t have a lot of experience working with vehicle wraps. As a result, they wonder how effective they are. However, also as a result of this lack of familiarity, vehicle wraps get a lot of attention.

People are used to seeing ads in all kinds of places. And they are used to tuning them out. It is getting harder and harder to find places where people have not already seen ads thousands of times.

However, vehicle wraps are one of the few places where people are still not used to seeing ads. As a result, they are not used to tuning them out. That means that they are far more likely to pay attention to a vehicle wrap ad than they are to pay attention to an ad on television or social media.

Truck Wrap Advertising Does Not Annoy Customers

Of course, the wrong kind of attention is not always desirable. Although there is a saying that there is no such thing as bad press, it is also true that good press is a lot better for a business than bad press.

This is another way that vehicle wrap ads are superior to other alternatives. The most common situation for people to be really paying attention to vehicle wrap ads is while their cars are stopped. Let’s imagine that someone drives to the grocery store and stops their car about 10 times along the way.

What do people do during these stops in their drives? The answer is that they mostly do nothing. There is very little that you can do in these tiny pauses in your trip.

However, one of the very few things that you can do is look at a nearby car with wrap advertising. And since you have nothing else to do, it can actually be something of a novelty to focus on the ad and learn a little bit more about a business.

This makes vehicle wrap ads a lot less annoying than ads between segments of a television show. Instead of annoying people, you can actually provide them with something better to do than simply twiddle their thumbs while they are waiting for a red light to change to green.

On top of that, customers will feel like they are seeing your ad simply by chance. It is not like you arranged for their car to happen to show up next to one of your cars with vehicle wrap advertising. As a result, customers are less likely to feel bombarded and more likely to feel curious about seeing something new.

Vehicle Wrap Advertising Can Reach Many People

One of the most common ways to judge a form of advertising is to assess how many people it can reach. According to this metric, vehicle wrap advertising scores very highly!

You have probably already spent a lot of advertising reaching the kind of people that you can normally reach by using more traditional ad strategies. However, those strategies simply don’t reach everybody. Some kinds of people don’t frequent social media sites or watch much television.

That makes these people much easier to reach by using strategies like vehicle wrap advertising. On top of that, since very few businesses are able to reach these people, you will have a much higher chance of converting them to customers.

In general, vehicle wrap advertising reaches all kinds of people.

Advertising on Truck Wraps Means Reaching a Wide Variety of People

Reaching so many people also means reaching a wide variety of people. Some businesses benefit a lot from people of all ages and situations seeing their ads. If that applies to your company, then vehicle wrap advertising might be the right way to go.

In contrast, each social media site tends to have users that belong to certain demographics.

Vehicle Wraps Are Effective Advertising for Local Businesses

There is a certain sense in which most ads stay in the same place over and over again. This is certainly true of most physical ads. Even digital ads always show up on the same television channels or social media sites.

However, vehicle wrap ads travel all over the place. This means that people are less likely to tune out vehicle wrap ads.

Vehicle Wraps Have a Higher Return on Investment

Considering all of these advantages, you might suppose that vehicle wraps would be very expensive. Fortunately, vehicle wraps are actually quite affordable. That means that you get a very high return on your investment.

On top of that, setting up a vehicle wrap ad can be extremely easy. All you have to do is let people drive cars around with your vehicle wrap. There is nothing else to track or manage.

Understand the Advantages of Using Vehicle Wraps

We hope learning a little more about vehicle wraps has been helpful. Many businesses are looking for alternative ways to improve their advertising. There are so many different ways to advertise that people do not always think of using car and truck wraps.

However, sometimes, using business vehicle wraps is the perfect next step to take your marketing strategy to the next level.

The more you understand about vehicle wraps, the more likely you are to make the right decision about how your business should use them to generate new customers. To learn more about vehicle wraps or to speak with experts in vehicle wrapping, feel free to reach out and get in touch with us here at any time! 

A truck leveling kit lifts the front of your truck by increasing the gap between the axle and the truck’s body. Most trucks come off the production line with the front end a little lower than the rear so that the truck has a raked stance.

By lifting the front of the truck, a leveling kit evens out the front and rear heights, giving the truck a level stance. Just because the raked stance is the default for most trucks doesn’t mean you have to settle for it. Like many other truck owners, you may prefer a level stance for several reasons.

1. Lets You Fit Larger Tires on Your Truck

One of the most popular reasons why many truck owners install a leveling kit is it lets them fit larger tires to their trucks. The rear end of most trucks usually has enough clearance to fit large tires. To fit tires of the same size to the front end, you will need to raise it a few inches to achieve the appropriate clearance.

This is where a leveling kit comes in. It lifts your truck’s front end, giving you enough room to fit tires of your preferred size. Larger tires increase the range of tasks that your truck can perform and the type of terrain it can navigate.

2. Lets You Attach Equipment to the Front

You may want to install a plow on the front end of your truck. In that case, you need to raise the front end of your truck to prevent it from sagging too much when you install the plow. Otherwise, the front fender or bumper may push against the front wheels and potentially cause damage. A leveling kit helps you avoid this.

On the other hand, if you plan to use your truck for heavy-duty operations that require even more clearance, then you might want to lift the entire truck. Depending on your truck, loads that exceed certain limits may exert too much stress on your truck and potentially damage it. So, keep loads within your truck’s maximum limit to minimize wear and tear.

3. Improves Your Truck’s Handling

Trucks with high top speeds tend to handle better around corners when their noses are a little higher. If you’re turning corners with the truck fully loaded, you may not notice the improvement in handling. However, the improvement is noticeable when you’re driving with no load. For that reason, a leveling kit provides a better driving experience if you’re not planning to carry loads.

4. Improves Your Truck’s Look

Many truck owners don’t mind the raked stance. Some even love it. Likewise, many truck owners like how their trucks look with a level stance. If you’re among the latter, a leveling kit is just the truck mod you need. Having a leveling kit professionally installed can change your truck’s overall aesthetic to match your preference without spending too much money.

5. Easy Installation and Replacement

Suppose you have a 2-inch leveling kit professionally, but you’re not satisfied with the result. In that case, you can easily have it removed and replaced with one of your preferred size. You can even do it yourself if you have the time, tools and skills. However, many truck owners prefer to have professionals install the leveling kit to ensure the job is done and maximize durability.

Alternatively, you can have the professional install an adjustable leveling kit. This option lets you fine-tune the adjustments to your truck’s front end. A skilled and experienced professional can help you achieve just the right amount of lift for the optimal driving experience.

6. Maintains Your Truck’s Static Weight Balance

A leveling kit is preferable if you’re looking for a relatively straightforward truck mod that doesn’t involve replacing truck parts or installing new ones. As a result, your truck will maintain its static weight balance after the installation of the leveling kit. This is unlike other truck mods, which require additional work to readjust the truck’s static weight balance.

7. Improves Your Truck’s Emergency Braking

When the rear end of the truck is higher than the front, certain handling issues arise when the truck is unloaded. This is especially the case when you need to make an emergency stop. A leveling kit improves the balance by reducing the load on the front suspension and brakes.

Granted, new stress points emerge when you level your truck. But that’s a small price to pay for getting around the issues that come from having a higher bed because leveling your truck improves corner handling and emergency braking.

8. Improves Your Truck’s Off-Road and Towing Capability

Having a leveling kit professionally installed is an effective way of enhancing your truck’s off-road and towing capabilities. It not only increases your truck’s ground clearance but also lets you fit larger tires on the front. Doing so improves the truck’s ability to navigate tricky terrain, such as rocky, sandy or muddy ground.

Additionally, by raising the nose of your truck, a leveling kit minimizes the risk of rocks and debris damaging the front bumper. This is especially beneficial if you plan to add heavy equipment, such as a snow plow or winch, at the front of your truck. Installing the kit prevents potential damage that may occur if the front of the truck sags under the weight of the equipment.

9. Easy on Your Wallet

Leveling kits are among the most affordable truck mods. Of course, depending on the make and model of the truck, the price of leveling kits may vary. Nonetheless, leveling kits tend to be easier on your wallet than other truck mods.

For this reason, you can go for a high-quality leveling kit and maximize the benefits this mod provides. Be sure to buy genuine kits and have them and have them professionally installed for the best results.

Improve Your Truck’s Look, Utility and Drivability with a Leveling Kit

A leveling kit gives your truck an even stance by raising the height on the front end. In addition to improving your truck’s look, a leveling kit increases its utility and your driving experience. Having it professionally installed ensures you get the most of your kit. Contact OUTLAW to learn more.